“What sets it apart from the competition is quality.”
Bar-Quality Cocktails
Made to be Savored
Introducing our Summer Seasonal Cocktail:
The Mango Passionfruit Margarita – bright, bold, tropical, and ready to start the party.
Our partners
Last Call for Cherry Blossom Cosmo
Cherry Blossom Cosmo
$19.99
Our spring seasonal is almost gone. A tart, juicy twist on the classic Cosmo with cranberry, key lime, Valencia orange, hibiscus, and delicate cherry blossom aromas.
What Makes Social Hour Different

Full-Strength, Bar-Quality Cocktails
Each can is one proper cocktail, crafted to taste like it was made from scratch – with the right ABV, balance, and serving size

Crafted with a Creative Twist
Bartender-developed recipes inspired by the classics, with inventive flavor combinations you’d expect from a great cocktail bar.

Real Ingredients, Nothing Artificial
Made with real spirits, juices, botanicals, and extracts – no artificial sweeteners, flavors, preservatives, or colors.

Made to Be Savored
Enjoy well chilled from the can, or pour over ice with a garnish.
10.5%
ABV
$19.99
Vodka, passionfruit, guava, strawberry, meyer lemon, sparkling wine, & aperitivo
born behind the bar
At the Clover Club, in Brooklyn, NY
“If it’s not as good as I can make from scratch, it doesn’t go in the can.”
— Tom Macy, Founder & Bartender
Tom Macy founded Social Hour in 2020, inspired by his grandparents’ tradition of gathering for “Social Hour” – their name for cocktail hour. As the former Beverage Director of Brooklyn’s award-winning Clover Club, he spent years working to translate the experience of a world-class cocktail bar into a can – without compromise.
Made In New York, With New York Spirits
Testimonials
“They nail that hard-to-get-right ratio. These are balanced versions of what typically tastes better fresh.”
- Distiller Magazine
“This is one of the best RTD cocktails I’ve ever tasted, full stop .”
— Whiskeyraiders.com
“Not just good for a canned cocktail, but genuinely delicious.”
— Imbibe Magazine
“Absolutely incredible, I was floored by how amazing they are.”
— Retailer, Greenwood Grape and Still
“Among the best canned cocktails I’ve tried… and I’ve tried a lot lately.”
— Robert Simonson, writer, The New York Times
Cocktail Tips from Tom Macy
Before launching Social Hour, Tom built a deep library of cocktail recipes, techniques, and how-to guides for making better drinks at home. Explore a few favorites below, or visit TomMacy.com for more.
Play Video
Play Video
Play Video