“What sets it apart from the competition is quality.”
Bar-Quality Cocktails
Made to be Savored
Introducing our Summer Seasonal Cocktail:
The Mango Passionfruit Margarita – bright, bold, tropical, and ready to start the party.
Our partners
Last Call for Cherry Blossom Cosmo
Cherry Blossom Cosmo
$19.99
Our spring seasonal is almost gone. A tart, juicy twist on the classic Cosmo with cranberry, key lime, Valencia orange, hibiscus, and delicate cherry blossom aromas.
What Makes Social Hour Different

Full-Strength, Bar-Quality Cocktails
Each can is one proper cocktail, crafted to taste like it was made from scratch – with the right ABV, balance, and serving size

Crafted with a Creative Twist
Bartender-developed recipes inspired by the classics, with inventive flavor combinations you’d expect from a great cocktail bar.

Real Ingredients, Nothing Artificial
Made with real spirits, juices, botanicals, and extracts – no artificial sweeteners, flavors, preservatives, or colors.

Made to Be Savored
Enjoy well chilled from the can, or pour over ice with a garnish.
10.5%
ABV
$19.99
Vodka, passionfruit, guava, strawberry, meyer lemon, sparkling wine, & aperitivo
Made In New York, With New York Spirits
From Behind the Bar
We are lifelong bartenders and bar owners.
“If it’s not as good as I can make from scratch, it doesn’t go in the can.”
— Tom Macy, Founder & Bartender
Tom Macy founded Social Hour in 2020, inspired by his grandparents’ tradition of gathering for “Social Hour” – their name for cocktail hour. As the former Beverage Director of Brooklyn’s award-winning Clover Club, he spent years working to translate the experience of a world-class cocktail bar into a can – without compromise.
Testimonials
“They nail that hard-to-get-right ratio. These are balanced versions of what typically tastes better fresh.”
- Distiller Magazine
“This is one of the best RTD cocktails I’ve ever tasted, full stop .”
— Whiskeyraiders.com
“Not just good for a canned cocktail, but genuinely delicious.”
— Imbibe Magazine
“Absolutely incredible, I was floored by how amazing they are.”
— Retailer, Greenwood Grape and Still
“Among the best canned cocktails I’ve tried… and I’ve tried a lot lately.”
— Robert Simonson, writer, The New York Times
Mixology Tips and Videos from our Founder Tom Macy here
Tom Macy founded Social Hour in 2020, inspired by his grandparents’ tradition of gathering for “Social Hour” – their name for cocktail hour. As the former Beverage Director of Brooklyn’s award-winning Clover Club, he spent years working to translate the experience of a world-class cocktail bar into a can – without compromise.
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